A smokeless world. Imagine that. All the clean air you could ever want. Head rushes from fresh air. The littering of stompies is everywhere! And they stink! They make my eyes sore and my nose cringe. You could write an infinite list of cons when it comes to sucking smoke into your lungs and zero pros. It also touches on the need to constantly have something in your mouth. I don’t know how that fits in but it is part of the equation. The perception of it being cool is a farce. No one is going to suffer but you. Enough of the negative though, lets let that go like a puff of smoke.
You can still be to cool for school without smoking. As demonstrated here, the characters are probably students bunking class. Walking the streets alone. Unless you’re new in town or socially awkward, you would have friends around you come weekend. I understand though, if my face had a stick coming out of it and my head was oddly shaped I would probably also be alone bunking class.
I think it’s cool that they have a guy and a girl, almost finding a common thread between us because g0d knows we clash like the titans also I like the way they made the characters look, almost cartoon like but real. It appeals to me and I think it will appeal to people like me. I mean I went and bought a sucker from Wasfie when I saw this ad. It was a fizz pop but I was still persuaded to get one. The fact that it was a fizz pop and not a chupa chups means that this ad works even better than it’s meant to.
I somehow have an emotional connection to the characters in these ads, maybe it’s just because I have been staring at them for the past two hours. It feels like there are outstretched arms willing to embrace the loner in me. That’s the main reason I think these ads work so well. They depict the person in all of us. And gives us a hug.


Nice ads, although strange to position this product as the alternative to smoking! Quite well written but you need to check punctuation - it makes a big difference. 64
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